Posting ads for 7 years
SEO - Search Engine Optimisation
What makes a website number one on google? Now that is a tough question to answer but we will give it a go.
What is the keyword used to find your website? Keyword Research is a very important first step in SEO. If you get the keywords wrong you'll blow your how web strategy. Keyword research is about finding the right keywords that you want your customers to type into google to find your website.
Once you have your list of keywords it is time to relivant to those keywords. For an example imagine your website sells used cars and you primarily sell Red BMWs so your number one keyword is "Red BMWs".
Well the first thing to do is make sure there is more information (articles, pictures, news) and red BMWs then any other type of car on your website. The more fresh and unique content that you have about your given subject the more search engines will rate your site. Search engines are out to give there users (user customers) the best user experience they can so that is fresh unique content.