Breathe Easier With Samsung's New Max Air Conditioner Range
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Australia, 24th April 2010 - Helping consumers to breathe pure, clean air, Samsung Electronics Australia has launched its new premium range of high wall, split system air conditioners. With a four step filtration system, Samsung's MAX range will let you breathe as freely in your home as you do outside.
The five new models in Samsung's MAX range will reduce allergies in your home with Samsung's unique four step filtration system. The first step in Samsung's four step system involves the new silver, ion coated Anti-virus filter, which has been enhanced by 1.6 times to be stronger and more effective in removing dust compared to a conventional filter. The ultra-compact Anti-virus filter is made with thin filaments that are one third of the thickness of a single strand of human hair, helping to effectively reduce microscopic dust particles, as well as fungi and unpleasant odours.
The second step in Samsung's filtration system helps neutralise captured bacteria and unpleasant odours through the use of Catechin, an extract from green tea which is built into the filters. The unique deodorising filter, which incorporates activated carbon, efficiently absorbs cigarette smoke, pet smells and other unpleasant odours. Finally, the Silver Coated evaporator reduces the amount of bacteria forming in the filters to further ensure your home is germ-free.
Not only will Samsung's MAX Air Conditioners help you breathe easier, but the new range will also offer more energy efficient models, helping you to save money. Understanding that consumers are more focused on energy efficiency than ever, the whole range complies with every Australian state's EER standard, with each model reaching a two star rating or higher under the new MEPS 2010 rating system.
All of the MAX range also include Samsung's Good Sleep mode 2, which will ensure you get the best night's sleep possible by adjusting temperatures to provide the most comfortable environment according to the three stages of sleep. Samsung's range will gradually lower the temperature during the falling asleep stage; then raise the temperature slightly for the sound sleep stage and finally, Good Sleep mode 2 will raise the room temperature during the wake up stage in order to increase your body temperature for a refreshing start to the day. Samsung's innovative technology maintains comfortable skin temperatures, with increased deep sleep hours and reducing the energy consumption of up to 36% compared with a normal cooling mode.
"We're excited to provide our customers with a simple, but unique offering which combines cooling and heating with a good night's sleep,” said Gary Sparkes, Samsung's Business Unit Manager for Air Conditioning. "We're determined to be a major player in the air conditioning market, and we believe we'll achieve this position by putting our customers' needs first. Already in 2010, we have had a significant increase in market share from 2009, and we're confident the launch of the MAX range will appeal to a broad range of Australians and help increase our presence further.”