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Tween Brands

Tween Brands

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NEW YORK (Dow Jones)--Dress Barn Inc.

(DBRN) is buying Tween Brands Inc.

(EWB) in a move that is raising eyebrows because of the companies' different merchandise mixes.

The move is also drawing attention as a possible signpost of more mergers in an industry that is looking for ways to get through one of the longest recessions in memory with as few bankruptcies as possible.

The all-stock deal is worth about $157 million, with women's apparel chain Dress Barn swapping 0.47 share for each share of Tween Brands, which caters to 7- to 14-year-olds.

The price represents a roughly 20% premium ...
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