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Earth Day

Earth Day

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While the momentum for the first Earth Day came from the grass roots, many corporations say that it is often the business community that now leads the way in environmental innovation and they want to get their customers interested.

In an era when the population is more divided on the importance of environmental issues than it was four decades ago, the April event offers a rare window, they say, when customers are game to learn about the environmentally friendly changes the companies have made

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